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Company Description
VIVALDI stands for a contemporary, young, open and creative Verona, which recognises a fundamental part of its identity in wine.
VIVALDI is a young commercial project of Cantina Valpolicella Negrar with the main goal to be faster and the most flexible partner in the channel of Fast Moving Consumer Goods.
CANTINA VALPOLICELLA NEGRAR is a historic estate where Amarone was born.
The name VIVALDI evokes one of Italy’s greatest artists, and a universal icon: Antonio Vivaldi.
The flair and creativity of the composer of ‘The 4 Seasons’ inspire a new approach to wine that is nourished by continuous stimuli and challenge-and-response.
VIVALDI launched training projects for future generations of oenologists and agronomists, with a special focus on the target audience of young consumers who are looking for drinkable wines, even those that are normally dedicated to aging.
VIVALDI has a technical staff who guides the growers in the vineyards, involving them in developing and improving the wines and combining their practical experience with its scientific and technical knowledge.